A&W Restaurants is building on more than a century of brand heritage while setting the stage for its next era of franchise growth. In this QSR Magazine feature, CEO Betsy Schmandt shares how A&W is modernizing its technology and operations, strengthening franchisee relationships and pursuing strategic expansion, particularly in small-town Midwest markets.
Read the full QSR Magazine article to learn how A&W is honoring its nostalgic roots while positioning the iconic restaurant brand for smart, sustainable growth.